Welcome to Nakhra

After spending 10 years in the service journalism industry, Nishka Dhawan knew something was missing. She was tired of working for big-name organizations and finding that no one really looked like her, let alone was writing content for her demographic. That’s when she decided to launch Nakhra.

Nakhra was born out of a love for shopping and storytelling, and is the first Lifestyle and Commerce magazine from a South Asian lens.

We spend our days testing, styling, and curating so you don’t have to. Every recommendation is chosen with intention, because we’d never recommend something we wouldn’t shop ourselves.

And remember, always start your day with a little ‘nakhra.'